Dream Car Giveaways: a winning combination
RSM’s Deal Services team successfully advised on the sale of Dream Car Giveaways to Jumbo Interactive Limited.
The client
Founded in 2018, Dream Car Giveaways is a leading UK-based prize draw company offering participants the chance to win luxury cars, cash, property and lifestyle prizes. Headquartered in Worcestershire, the company has awarded over £155m in prizes to more than 135,000 winners, establishing itself as a trusted name in the rapidly growing prize draw market
Our solution
RSM acted as lead advisor, supporting the business in shaping its strategic direction ahead of sale to Australia based global digital lottery provider Jumbo. The transaction team identified potential buyers, managed the marketing process, and oversaw a competitive auction. RSM led negotiations and project-managed all aspects of the transaction through to completion, with additional support from the firm’s technology consulting, financial reporting, and data analytics specialists.
In light of the complexity in respect of indirect taxes across the prize competition market, RSM’s Indirect Tax team provided specialist input throughout the transaction.
Transaction team: Helen Brocklebank, Rich Winter, Will Jervis and Joe Gill.
Testimonial
“Selling our business was a significant milestone that required careful consideration and teamwork to navigate its various challenges – but with Helen and the team, we couldn’t have been in better hands. They produced solutions to any problems they found or encountered to keep the process moving forward and went above and beyond in this aspect. In the end, we achieved a fantastic value for the business, and we’re genuinely grateful for all their hard work in getting it over the line. We could not recommend them enough!”
David Andrews, Director and co-founder
Dream Car Giveaways