Going global understanding overseas opportunities

Going global: understanding overseas opportunities

International expansion can create big opportunities for the UK middle market, offering the chance to target new customers, secure larger workforces and reduce production costs. But in an uncertain global economy, how can businesses make confident decisions about overseas growth?

The road to global expansion is often long and hazardous; businesses must successfully navigate significant cultural, political and financial risks. Recent events in Europe and the United States have only magnified challenges, with new question marks over global economics, currency trends and future trade tariffs.

To make sure rewards outweigh risks, businesses must explore all routes to international growth. The right approach and timing has become ever-more critical. 

Those that develop strategies that can adapt to changing world markets will reap the biggest returns.

When to grow overseas

When to grow overseas

When should businesses start thinking about international growth? Ultimately, there must be a compelling reason to expand overseas. A useful first step is to consider where the business wants to be in ten years’ time, and whether goals can be met through domestic growth alone.
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Cross-border challenges

Cross-border challenges

Global expansion is now a strategic goal for nearly 50 per cent of middle market businesses, but only 32 per cent are very confident about their plans. High-profile reports of major corporations retreating from international markets or scaling back overseas operations will have done little to allay concerns.
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Global opportunities

Routes to international expansion

There are many ways to expand overseas; businesses must understand all options if they are to minimise risks and move forward with confidence.

Entering a market by setting up a branch or subsidiary is often the riskiest option. Many businesses may prefer to realise their global expansion goals through a step-by-step approach.

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