Commenting on Associated British Foods’ interim results for Primark, Robyn Duffy, consumer markets senior analyst at RSM UK: 'Today’s results from Primark defy the retail industry's year-end slump with a robust performance. Despite prevailing market headwinds, the retailer’s prudent pricing strategy, marked by selective increases and steadfast value proposition, continues to resonate with cost-conscious consumers and underpins the business’s long-term resilience.'
