In today’s hyper-connected world, cyber fraud has evolved from a technical nuisance into a strategic threat. For insurers, this shift presents both a growing liability and a market opportunity. The digital transformation of businesses, accelerated by remote work, cloud adoption and the rise in generative AI, has opened new frontiers for cyber criminals. From ransomware to phishing and advanced persistent threats, the scale and sophistication of attacks are growing rapidly.
The recent wave of cyber attacks on well-established retailers highlights the urgent need for firms to not only reassess their cyber risk frameworks but also consider their cyber insurance coverage. This also presents a potential growth opportunity for insurers to evolve their offerings to meet this demand. Accidental data breaches, whether through hacking or internal mishandling, can lead to legal action, reputational damage and increased insurance premiums. For many companies, cyber insurance offers a financial safety net in the face of these growing liabilities.
The cyber threat landscape
The cyber threat landscape has been evolving at rapid pace, turbocharged by advances in technology. Allianz reports that cyber risk is the top global concern for risk-management experts, alongside business interruption. Advanced persistent threats are becoming more common, where attackers infiltrate networks and remain undetected for extended periods.
Munich Re reported that ransomware was the most significant contributor to cyber insurance losses by a wide margin. AI is also scaling up the threat posed by ransomware, automating large parts of the process and enabling attacks to be carried out at a much larger scale, with a 25% increase in ransomware activity year-over-year. The availability of malicious technology such as ransomware-as-a-service and chatbot tools sold on the dark web allows fraudsters to create phishing emails, cracking tools and malicious code making it easier to exploit vulnerabilities.
Deepfake technology is another concern. Generating realistic images, videos and altered voices in real-time allows attackers to impersonate officials and request payments over the phone without arousing suspicion. The McAfee cyber security AI survey found that one in four adults had encountered voice fraud or knew someone who had, with 77% of victims reporting financial losses.
The Information Commissioner's Office (ICO) has noted a consistent flow of data breach notifications, with numerous incidents attributed to cyber causes such as ransomware, phishing and unauthorised access. However, the ICO notes that not all breaches are reported and the classification of cyber versus non-cyber incidents is still developing. Last year, the average global cost of a data breach reached an all-time high of $4.45m.
The cyber insurance landscape
In 2024, global cyber insurance premiums totalled $15.3bn, just 1% of total property and casualty (P&C) premiums. Yet Munich Re has forecast an annual growth rate of 10% for global cyber insurance premiums by 2030, despite the cyber premium growth having slowed in the past two years. For insurers, this is a clear signal: cyber insurance is transitioning from a niche product to a mainstream line of business.
Despite the growing threat landscape, cyber insurance remains a relatively small segment of the broader insurance market, with brokers finding the product a tough sell due to lack of awareness and understanding, perceived complexity, insufficient coverage and cost versus perceived value. To overcome these barriers, insurers must reframe cyber insurance not just as a risk transfer tool, but as a resilience enabler.
Insurers are already evolving their cyber insurance propositions beyond financial compensation, increasingly offering pre and post-breach services, including risk assessments, incident response planning and forensic investigations. This collaborative approach helps businesses not only recover from attacks but also build resilience against future threats. For example, Beazley launched a ‘Full Spectrum Cyber and Beazley Security’, offering an integrated cyber security and insurance solution, and disclosed that its cyber portfolio has contributed 25–28% of its insurance-service results over the past two years. Policyholders increasingly expect these value-added services. In fact, 70% of executives believe data restoration should be a standard feature, alongside 24/7 hotlines and forensic support.
Key takeaways for financial businesses
As cyber crime continues to escalate in scale and complexity, the financial, operational and reputational risks of cyber attacks are becoming hard to ignore. For businesses, investing in cyber insurance is not just about transferring risk, it’s about building a comprehensive defence strategy in an increasingly hostile digital environment. General defences such as robust cyber security protocols, employee training and regular system updates are essential components of this strategy. However, cyber cover is a strategic growth area for the insurance industry and may emerge as a critical line of defence for corporations seeking to mitigate financial and reputational damage. As cyber threats become more frequent and severe, insurers must:
- Invest in cyber expertise to improve underwriting accuracy.
- Partner with cyber security firms to deliver holistic solutions.
- Educate brokers and clients to demystify the product.
- Innovate coverage models to reflect evolving risks.
By doing so, insurers can move from passive risk carriers to active partners in resilience, helping clients navigate an increasingly hostile digital landscape while unlocking new revenue streams.