Consumer 2020

Consumer 2020 | Turning vision into reality

The UK’s middle-market consumer sector has revealed a high degree of optimism for 2020. In a survey of over 300 senior consumer business leaders, 81 per cent said they feel positive about the prospects for their business in the year ahead.

According to polls, consumer confidence is at its lowest in six years. Why? Geopolitical and economic turbulence plays a part, as does a rapid shift in consumer behaviour. Yet with average household incomes up by 1.4 per cent and employment rates the highest seen on record, it might be time for consumer sentiment to rally.

Consumer businesses are certainly feeling more optimistic in 2020. The end to political deadlock with Brexit and the UK general election result have given a much needed boost to the market’s confidence. Yet our survey shows there is still a careful focus on reducing costs and increasing automation this year. 

What can you learn from your competitors and how can you achieve success? Find out more in our consumer 2020 report. 

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Consumer 2020

What's the impact for your sector?

Read our insights outlining findings for key consumer markets sectors including retail, leisure & hospitality, travel & tourism, and hotels & accommodation.

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Outlook for 2020

The UK’s middle-market consumer sector has revealed a high degree of optimism for 2020. 81 per cent of respondents to our survey said they feel positive about the prospects for their business in the year ahead. 

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Outlook for 2020
Accessing finance

Accessing finance

Fundraising is challenging for consumer businesses in today’s distressed market. The rules of attraction apply and those winning-out put innovation and experience at the heart of their offering.

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Innovating with tech

Remaining relevant in today’s consumer marketplace is essential for success. Many consumer businesses are looking to technology to give them the competitive edge.

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Innovating with technology
Attracting and retaining talent

Attracting and retaining talent

Consumer businesses are embroiled in a war on talent, hard cash won’t cut it anymore. Leaders must think beyond pay packets to attract and keep employees.

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Accessing new markets

25 per cent of respondents said that accessing new markets through international expansion is a priority for 2020. With many of the industry front-runners expanding overseas in recent years, it’s clear that international markets offer a real opportunity for growth.
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Accessing new markets
Driving tax and cost efficiency

Driving tax and cost efficiencies

Investment in innovation is essential to staying relevant in the consumer markets space. But with shareholders and investors seeking ever-greater returns it’s clear that reducing costs must be a priority.

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